Gold investing has dominated headlines in recent years. Whether driven by its reputation as an inflation hedge, portfolio diversifier, rising investor interest, or a steady climb to record prices, gold has been hard to ignore.
Investors who entered the market as recently as 2024 or early 2025 have enjoyed impressive gains. Starting 2024 at $2,063.73 per ounce, gold has surged to $3,250.56—a striking 57% increase in just 18 months. With inflation concerns persisting and gold’s enduring value amid economic uncertainty, many investors are now considering buying into the precious metal.
However, gold differs from many other assets and carries unique risks that require careful management, especially in today’s volatile economic environment. While this doesn’t suggest avoiding gold altogether—its benefits are particularly relevant now—it underscores the importance of understanding safe investment strategies. Below, we explore three prudent ways to invest in gold today.
